How to Improve Your Search Rankings on Google Caffeine

Google Caffeine will significantly jolt the SEO game, especially when it comes to the top results that are displayed. The revamped search engine’s emphasis on real-time results gives savvy webmasters the opportunity to propel to the top of Google results.

What Constitutes Google Caffeine’s Top Results

Real-time search results are one of the major foci for the Caffeine update. The traditional top results will be superseded by the “latest results,” which aggregates and displays all of the most recent blog posts, press releases, social network updates, and news stories that are related to the search term.

This real-time search has already made its debut, even before Caffeine’s official release in 2010. For example, right before New Year’s Eve, a small earthquake hit Baja California and San Diego. Within two minutes of the quake, typing “San Diego earthquake” into Google returned the “latest results,” which included Tweets and news stories.

Subsequently, each time you publish a blog post, submit a press release, or Tweet, you may just appear at the very top of Google’s search results – which will pour natural traffic from the “latest results” right into your website.

Taking Advantage of Caffeine’s Real-Time Search

Real-time search presents an incredible opportunity for your website to enjoy the top limelight on Google, even if it is not permanent. Commission your content writer to compose fresh blog posts, and upon publication, your website will appear at the top of relevant search results. You can strategically time the publication of your new content with your marketing campaigns; for example, if you are launching a new product, then your content writer can compose blog articles that specifically target the niche keywords – bringing in a surge of traffic just in time for your product launch.

Don’t Decaffeinate Your Website

Even before the advent of Caffeine, content reigned king in the SEO world. However, with the introduction of Caffeine and its emphasis on content, commissioning your content writer to publish fresh and original text on your website and blog becomes even more important. The purpose of the Caffeine update is to generate more accurate, relevant, and timely search results – and Google can only achieve their goals by placing a heavier emphasis on content.


If you only make one change to your SEO strategy, it should be a renewed focus on content, which will generate both short-term and long-term results. In the immediate future, you will enjoy a surge of traffic from being at the top of Google’s “latest results,” and in the long-term, you are continuing to build your authority and relevancy in Google for permanent search results.

Caffeine certainly changes the SEO game, but for webmasters who understand the power of content, the update is good news. With a lessened emphasis on arbitrary backlinks, Google Caffeine will reward those who commission their content writer to publish quality, relevant, and fresh text. If you are ready for a shot of caffeinated traffic, then simply order a mug of words from your content writer.


Source: http://www.site-reference.com

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How can I make my blog load faster?

The speed at which your blog loads is critical to attracting more readers to your blog. If your blog takes a long time to load, many readers may leave your blog before they have the chance to read it. Here are a few tips and tricks that will help your blog load faster and attract more users:

Posts

Your blog's load time can be affected by the number of posts you display on your main page. You can easily edit the number of posts displayed of the main page from the Settings | Formatting tab. You can then select the number of posts you want to display on the main page. We recommend displaying 10 or fewer posts on the main page.

Third Party JavaScript and Links

For optimal blog load speed, we recommend using Google/Blogger widgets, JavaScipt and links. However, if you need to use third party JavaScipt and links, your blog will load much faster if you put all JavaScript at the bottom of your blog. If you have third party JavaScript and links in your sidebar, put them in at the bottom of the sidebar.

Images and Media

The more images, videos and other multi-media you have on your blog the longer it will take to load. However, images and other multimedia are important to attracting users to your blog, so it is important to optimize the load speed of your images and media. Here are a few tips to increase the load speed of your media:

• Decrease the size of your images or use thumbnails that link to the full-size image.
• If you use third party images, consider uploading them to Picasa Web Albums via the Blogger post editor.
• If you have a large number of images to display, you can upload all your images (from a vacation or event) to a Picasa Web Album and link to the album in your post or sidebar.

Other suggestions

• If you've added any custom CSS to your blog, make sure you put it at the top of the page.
• The most important content of your blog that catches readers attention should load the quickest. To help you identify which items are taking the longest to load you can use Stopwatch. To use Stopwatch, enter your blog's URL into the text box and click "Start StopWatch". Stopwatch will then open your blog in a frame and will record the time it takes for everything on your blog to load, including images, videos, widgets, etc. Take note of the items that take the longest to load and modify them appropriately using our suggestions.


Source: http://www.google.com

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